Wednesday, 4 June 2008

Wearing glasses has never been more stylish

Occasionally customers return glasses because their husbands or wives hate them, said Meltzer, owner of Spectacles in Great Neck, N.J. He’ll usually take them back, suggesting the client return with spouse in tow. If they get the choice down to two, Meltzer advises they go with the spouse’s pick — since that’s who has to look at them the most.

Buying glasses can be prickly business for the nearly 171 million American adults who, according to the Vision Council of America, wear some form of corrective lenses — eyeglasses, contacts or reading glasses. The good news: There are more choices than ever before. Eyewear, in fact, has become the hot, new accessory.

We’re in something of an ophthalmological moment, with more and more brands launching eyewear lines (including Cole-Haan, Carmen Marc Valvo, Jimmy Choo, Tiffany and Pucci), and designers (like Valvo and Michael Kors) dressing models in frames in recent runway shows.

Stars, too — Chloe Sevigny, Jennifer Garner, Johnny Depp, even “Speed Racer’s” Emile Hirsch — are popping up bespectacled in the pages of magazines and gossip columns. “Saturday Night Live” alum Tina Fey became a smart-girl sex symbol with her specs. And “American Idol” judge Randy Jackson is so identified with his angular frames he launched his own line this spring.

“My eyewear is a part of my look and personality,” said Jackson. “Eyeglasses aren’t only for seeing, but for looking good. The days of being called ‘four eyes’ are out.”

“I attribute it to the political atmosphere today,” said Robert Marc, a designer of sleek, upscale frames. “With the upcoming elections and debates about the economy, the environment and the war, everyone wants to look cerebral and `in the know.’’”

Glasses can also express one’s style and creativity. “Eyewear is the new scarf, the new tie,” notes trend consultant Tom Julian, of the Tom Julian Group in Manhattan. “Think left brain/right brain — if a purse or watch used to do a power thing, glasses do the creative thing.”

Technology, too, he adds, “has helped spur interest in frames.” Advances in laminates allow for saturated, bold colors; lasers cut out or etch intricate designs on temples; and jewels and crystals offer bling.

No comments: